publicity rights

Swami Ramdev Personality Rights
Case BriefsHigh Courts

“The plaintiff, Swami Ramdev is a known and renowned personality in the fields of yoga and ayurvedic medicine, in India and abroad. Through several institutes, he is advancing yoga education, healthcare and Ayurvedic treatment and is also engaged in various philanthropic endeavours. Owing to his contributions in these fields, Swami Ramdev has earned a formidable goodwill and reputation and has received several awards, honours and accolades.”

Jubin Nautiyal personality rights
Case BriefsHigh Courts

“Jubin Nautiyal is a well-known, popular and well-accepted personality and if the ex-parte ad-interim injunction and other directions, as sought, are not passed, irreparable loss and injury which may not be compensated in monetary terms.”

Shatrughan Sinha
Case BriefsHigh Courts

“The concept of personality right has gained momentum by reason of unauthorised exploitation on digital platforms and social media for commercial gain, which often results in tarnishing or damaging the personality rights of an individual and more often of a renowned and well-known personality.”

Vivek Oberoi personality rights
Case BriefsHigh Courts

“The copyright of the plaintiff over his own personality, which include, amongst others, his image, likeness, voice, name, signature, which are distinctive and exclusively associated with him, cannot, prima facie, be doubted at this stage.”

Akira Nandan personality rights
Case BriefsHigh Courts

Defendant 1 had created and circulated AI-morphed content of the plaintiff including a movie titled ‘AI Love Story’

Pawan Kalyan's Personality Rights
Case BriefsHigh Courts

The grievance of the plaintiff arose from the manufacture, sale, promotion, and distribution of merchandise such as T-shirts, posters, mugs, keychains, and other products bearing his name, photographs, likeness, and persona, without authorisation.

Junior NTR's Personality Rights
Case BriefsHigh Courts

The grievance of the plaintiff arose from the manufacture, sale, promotion, and distribution of merchandise such as T-shirts, posters, mugs, keychains, and other products bearing his name, photographs, likeness, and persona, without authorisation.

Ilaiyaraaja personality rights
Case BriefsHigh Courts

“Ilaiyaraaj’s identity, name, image, and work are being exploited deliberately disregarding the celebrity’s personality rights, on digital platforms, to gain traction and generate revenue without authorisation.”

Asha Bhosle protecting
Case BriefsHigh Courts

“Asha Bhosle has the right to control the use of all facets of her personality since the same formed part of her exclusive Personality Rights and the misappropriation of the same without her consent was liable to be restrained not only on the basis of the publicity rights but also on the basis of the tort of dilution, more particularly, tarnishment.”

Aishwarya Rai Personality Rights
Case BriefsHigh Courts

“When the identity of a famous personality is used without their consent or authorization, it may not only lead to commercial detriment to the concerned individual but also impact their right to live with dignity.”

Sonu Nigam impersonation
Case BriefsHigh Courts

“Sonu Nigam Singh’s actions could not be considered innocent, and the misrepresentation caused among members of the general public was not a matter of coincidence and thus his conduct was ex facie dishonest and reeked of mala fide.”

Delhi High Court
Case BriefsHigh Courts

The Court observed that many accounts on YouTube channels and Meta’s social media platforms are using modern day technology to modify the voice, image, likeness etc. of Sadhguru to garner more views and subscribers to piggyback on his name and reputation.

Bombay High Court
Case BriefsHigh Courts

The name “Karan Johar” is solely associated with Respondent 1, Karan Johar and forms a germane part of his personality and brand name and thus, has the economic right to commercially exploit the same as per his discretion.

Bombay High Court
Case BriefsHigh Courts

“Merely because the Central Board of Film Certification (‘CBFC’) certificate is obtained for the film, the same does not restrict the applicant’s right to take action against the film for violation of his rights.”

Bombay High Court
Case BriefsHigh Courts

Making AI tools available that enable conversion of any voice into that of a celebrity without their permission constitutes a violation of their personality rights and such tools facilitate unauthorized appropriation and manipulation of a celebrity’s voice, which is a key component of their personal identity and public persona.

Delhi High Court
Case BriefsHigh Courts

The Court sought response from a content creator for a YouTube video titled “Jackie Shroff Is Savage (*) Jackie Shroff Thug Life” and viewed that restricting such creative expressions stifles freedom of expression, potentially deterring the public from exercising their right to free speech due to fear of legal repercussions.

Delhi High Court
Case BriefsHigh Courts

    Delhi High Court: In a case filed by Amitabh Bachchan for protection of his publicity rights against the fake Kaun