{"id":360009,"date":"2025-09-12T18:00:46","date_gmt":"2025-09-12T12:30:46","guid":{"rendered":"https:\/\/www.scconline.com\/blog\/?p=360009"},"modified":"2025-09-20T09:28:16","modified_gmt":"2025-09-20T03:58:16","slug":"del-hc-protects-aishwarya-rais-personality-rights","status":"publish","type":"post","link":"https:\/\/www.scconline.com\/blog\/post\/2025\/09\/12\/del-hc-protects-aishwarya-rais-personality-rights\/","title":{"rendered":"Delhi HC grants interim injunction protecting Aishwarya Rai\u2019s Personality Rights; Directs blocking of all infringing websites, platforms and YouTube channels"},"content":{"rendered":"
\n

Delhi High Court:<\/span> In an application filed under Order 39 Rules 1<\/a> and 2<\/a> of the Civil Procedure Code, 1908<\/a> (‘CPC’), wherein the plaintiff, Aishwarya Rai, sought a permanent injunction restraining Defendants 1 to 9 from infringement of copyright, performer’s rights, misappropriation of Personality Rights and passing off, the Single Judge Bench of Tejas Karia, J, held that the unauthorised use of Aishwarya Rai’s persona constituted an infringement of her Personality Rights. Thus, the Court granted interim injunction in favour of Aishwarya Rai and directed blocking and disabling of all infringing websites, platforms and YouTube channels disseminating content that violates her Personality Rights.<\/p>\n

Background<\/h3>\n

Aishwarya Rai is an internationally recognized personality, an acclaimed actress and a global ambassador for various brands. She has earned immense fame and respect for her prolific acting career, philanthropic endeavours, and global representation of Indian culture and cinema.<\/p>\n

On account of her reputation, Aishwarya Rai’s name, image, signature, voice, likeness and all other elements of persona, constituting her Personality Rights, have acquired a unique distinctiveness, and due to their inimitable nature, they have a huge commercial value associated with them.<\/p>\n

Defendant 1 maintains and operates the website ‘aishwaryawold.com’, which is designed to mislead the public by falsely representing itself as Aishwarya Rai’s official website.<\/p>\n

Defendants 3, 4 and 5 operate and own websites and e-commerce platforms that unauthorizedly sells t-shirts, coffee mugs, posters and other articles bearing her photographs which violate her personality rights.<\/p>\n

Defendant 6 is an organization named ‘Aishwarya Nation Wealth, Motivational Speaker’, which is using Aishwarya Rai’s name and image in an unauthorized manner, including willfully misrepresenting her as the organization’s Chairperson.<\/p>\n

Defendant 7 is a chatbot wherein users can interact with AI characters that are designed to facilitate and engage in personalized conversations with inappropriate innuendos related to Aishwarya Rai. The said chatbot also engages in her impersonation while using sexually-coloured remarks in its messages generated in chat with the users of the chatbot.<\/p>\n

Defendant 8 and 9 are YouTube Channels which feature AI-generated, deepfake videos of Aishwarya Rai in false settings and inappropriate scenarios with other celebrities, which is bound to mislead the public into believing that the depiction in the videos is factually true bringing her ill-repute.<\/p>\n

It was submitted that the entire business model of Defendants 1 to 9 was designed to illegally monetise Aishwarya Rai’s persona for personal gain. The infringing activities conducted by Defendants 1 to 9 is without her consent and is debasing the goodwill and reputation she has carefully garnered over the many years.<\/p>\n

Analysis, Law and Decision<\/h3>\n

The Court stated that Personality Rights entail the right to control and protect the exploitation of one’s image, name, likeness or other attributes of the individuals’ personality, in addition to the commercial gains that can be derived from the same. It is rooted in the individual’s autonomy to permit or deny the exploitation of the likeness of other attributes of their personality. The unauthorized exploitation of the attributes of an individual’s personality may have two facets: firstly, violation of their right to protect their personality attributes from being commercially exploited; and secondly, violation of their right to privacy, which in turn leads to undermining their right to live with dignity.<\/p>\n

The Court observed that the infringing activities by Defendants 1 to 9 amounted to infringement of Aishwarya Rai’s Personality Rights which has caused incalculable loss to her goodwill and reputation.<\/p>\n

The Court also referred to cases of Amitabh Bachchan v. Rajat Negi, (2022) 6 HCC (Del) 641<\/a><\/span>, and Anil Kapoor v. Simply Life India, 2023 SCC OnLine Del 6914<\/a><\/span>, wherein the Delhi High Court had protected the Personality Rights of other prominent actors.<\/p>\n

The Court opined that the misuse of Aishwarya Rai’s name, image, likeness and other elements of her persona clearly constituted infringement as the adoption of the aforementioned attributes without any authorization, would inevitably cause confusion and create a perception of endorsement by her. Thus, the Court held that a prima facie case had been established and the balance of convenience was also in Aishwarya Rai’s favour. Further, irreparable loss, damage and injury would be caused to her goodwill, reputation and prestige if the interim injunction was not granted immediately.<\/p>\n

Till the next date of hearing, the Court restrained:<\/p>\n

    \n
  1. \n

    Defendants 1 to 9 and any persons acting on their behalf from violating Aishwarys Rai’s Personality\/Publicity\/Moral Rights by utilizing directly or indirectly, her name, the acronym ‘ARB’, her image, her likeness or any other attributes of her persona which are exclusively identifiable with her, for any commercial or personal gain.<\/p>\n<\/li>\n

  2. \n

    Defendants 3 to 9 and any persons acting on their behalf, from creating, sharing, disseminating, any product, including T-shirts, coffee mugs, posters, and\/or audio-visual content, created through Artificial Intelligence, that results in dilution of Aishwarya Rai’s persona.<\/p>\n<\/li>\n

  3. \n

    Defendant 5, an e-commerce platform, to take down, remove, disable and block the URLs selling infringing products on the platform within 72 hours of receipt of notice.<\/p>\n<\/li>\n

  4. \n

    Defendant 10, Google LLC that owns the tool ‘YouTube’, to take down the channels posting deepfake videos of Aishwarya Rai within 7 days of receipt of notice.<\/p>\n<\/li>\n

  5. \n

    Defendants11 and 12, i.e., the Ministry of Electronics and Information and Technology and the Department of Technology, Government of India, to issue necessary directions to block and disable all URLs posting infringing content or selling infringing merchandise within 7 days of receipt of notice.<\/p>\n<\/li>\n<\/ol>\n

    The matter was further listed for 15-1-2026.<\/p>\n

    [Aishwarya Rai Bachchan v. Aishwaryaworld.com, 2025 SCC OnLine Del 5943<\/a>, decided on 9-9-2025<\/span>]<\/p>\n\n

    Advocates who appeared in this case:<\/p>\n

    For the Plaintiff:<\/span> Sandeep Sethi, Senior Advocate, Pravin Anand, Ameet Naik, Madhu Gadodia, Dhruv Anand, Udita Patro, Nimrat Singh, Deevesha Tudekar, Dhananjay Khanna, Aayushi Udani, Riya Kumar, Advocates<\/p>\n

    For the Defendants:<\/span> Mamta Rani Jha, Rohan Ahuja, Shruttima Ehersa, Devangini Rai, Aiswarya Debadarsini, Diya, Jahanvi, Advocates<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

    “When the identity of a famous personality is used without their consent or authorization, it may not only lead to commercial detriment to the concerned individual but also impact their right to live with dignity.”<\/p>\n","protected":false},"author":67011,"featured_media":360033,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[3,10],"tags":[56995,89035,2543,5881,87202,14722,53226],"class_list":["post-360009","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-casebriefs","category-highcourts","tag-aishwarya-rai-bachchan","tag-aishwarya-rais-personality-rights","tag-Delhi_High_Court","tag-ipr","tag-justice-tejas-karia","tag-passing-off","tag-publicity-rights"],"yoast_head":"\nDel HC protects Aishwarya Rai's Personality Rights | SCC Times<\/title>\n<meta name=\"description\" content=\"Delhi High Court granted interim injunction in favour of Aishwarya Rai against entities infringing on her Personality Rights.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.scconline.com\/blog\/post\/2025\/09\/12\/del-hc-protects-aishwarya-rais-personality-rights\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Delhi HC grants interim injunction protecting Aishwarya Rai\u2019s Personality Rights; Directs blocking of all infringing websites, platforms and YouTube channels\" \/>\n<meta property=\"og:description\" content=\"Delhi High Court granted interim injunction in favour of Aishwarya Rai against entities infringing on her Personality Rights.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.scconline.com\/blog\/post\/2025\/09\/12\/del-hc-protects-aishwarya-rais-personality-rights\/\" \/>\n<meta property=\"og:site_name\" content=\"SCC Times\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/scc.online\/\" \/>\n<meta property=\"article:published_time\" content=\"2025-09-12T12:30:46+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-09-20T03:58:16+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.scconline.com\/blog\/wp-content\/uploads\/2025\/09\/Aishwarya-Rai-Personality-Rights.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"886\" \/>\n\t<meta property=\"og:image:height\" content=\"590\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Editor\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"Delhi HC grants interim injunction protecting Aishwarya Rai\u2019s Personality Rights; Directs blocking of all infringing websites, platforms and YouTube channels\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Editor\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.scconline.com\/blog\/post\/2025\/09\/12\/del-hc-protects-aishwarya-rais-personality-rights\/\",\"url\":\"https:\/\/www.scconline.com\/blog\/post\/2025\/09\/12\/del-hc-protects-aishwarya-rais-personality-rights\/\",\"name\":\"Del HC protects Aishwarya Rai's Personality Rights | SCC Times\",\"isPartOf\":{\"@id\":\"https:\/\/www.scconline.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.scconline.com\/blog\/post\/2025\/09\/12\/del-hc-protects-aishwarya-rais-personality-rights\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.scconline.com\/blog\/post\/2025\/09\/12\/del-hc-protects-aishwarya-rais-personality-rights\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.scconline.com\/blog\/wp-content\/uploads\/2025\/09\/Aishwarya-Rai-Personality-Rights.webp\",\"datePublished\":\"2025-09-12T12:30:46+00:00\",\"dateModified\":\"2025-09-20T03:58:16+00:00\",\"author\":{\"@id\":\"https:\/\/www.scconline.com\/blog\/#\/schema\/person\/84e42bab48238baf12c7e33b3d9761fe\"},\"description\":\"Delhi High Court granted interim injunction in favour of Aishwarya Rai against entities infringing on her Personality Rights.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.scconline.com\/blog\/post\/2025\/09\/12\/del-hc-protects-aishwarya-rais-personality-rights\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.scconline.com\/blog\/post\/2025\/09\/12\/del-hc-protects-aishwarya-rais-personality-rights\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.scconline.com\/blog\/post\/2025\/09\/12\/del-hc-protects-aishwarya-rais-personality-rights\/#primaryimage\",\"url\":\"https:\/\/www.scconline.com\/blog\/wp-content\/uploads\/2025\/09\/Aishwarya-Rai-Personality-Rights.webp\",\"contentUrl\":\"https:\/\/www.scconline.com\/blog\/wp-content\/uploads\/2025\/09\/Aishwarya-Rai-Personality-Rights.webp\",\"width\":886,\"height\":590,\"caption\":\"Aishwarya Rai Personality Rights\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.scconline.com\/blog\/post\/2025\/09\/12\/del-hc-protects-aishwarya-rais-personality-rights\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.scconline.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Delhi HC grants interim injunction protecting Aishwarya Rai\u2019s Personality Rights; Directs blocking of all infringing websites, platforms and YouTube channels\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.scconline.com\/blog\/#website\",\"url\":\"https:\/\/www.scconline.com\/blog\/\",\"name\":\"SCC Times\",\"description\":\"Bringing you the Best Analytical Legal News\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.scconline.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.scconline.com\/blog\/#\/schema\/person\/84e42bab48238baf12c7e33b3d9761fe\",\"name\":\"Editor\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.scconline.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/34e366be721c41333586de05faa13743195f5b142dcd7a015c6fabd2389521d0?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/34e366be721c41333586de05faa13743195f5b142dcd7a015c6fabd2389521d0?s=96&d=mm&r=g\",\"caption\":\"Editor\"},\"url\":\"https:\/\/www.scconline.com\/blog\/post\/author\/editor_4\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Del HC protects Aishwarya Rai's Personality Rights | SCC Times","description":"Delhi High Court granted interim injunction in favour of Aishwarya Rai against entities infringing on her Personality Rights.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.scconline.com\/blog\/post\/2025\/09\/12\/del-hc-protects-aishwarya-rais-personality-rights\/","og_locale":"en_US","og_type":"article","og_title":"Delhi HC grants interim injunction protecting Aishwarya Rai\u2019s Personality Rights; Directs blocking of all infringing websites, platforms and YouTube channels","og_description":"Delhi High Court granted interim injunction in favour of Aishwarya Rai against entities infringing on her Personality Rights.","og_url":"https:\/\/www.scconline.com\/blog\/post\/2025\/09\/12\/del-hc-protects-aishwarya-rais-personality-rights\/","og_site_name":"SCC Times","article_publisher":"https:\/\/www.facebook.com\/scc.online\/","article_published_time":"2025-09-12T12:30:46+00:00","article_modified_time":"2025-09-20T03:58:16+00:00","og_image":[{"width":886,"height":590,"url":"https:\/\/www.scconline.com\/blog\/wp-content\/uploads\/2025\/09\/Aishwarya-Rai-Personality-Rights.jpg","type":"image\/jpeg"}],"author":"Editor","twitter_card":"summary_large_image","twitter_title":"Delhi HC grants interim injunction protecting Aishwarya Rai\u2019s Personality Rights; Directs blocking of all infringing websites, platforms and YouTube channels","twitter_misc":{"Written by":"Editor","Est. reading time":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.scconline.com\/blog\/post\/2025\/09\/12\/del-hc-protects-aishwarya-rais-personality-rights\/","url":"https:\/\/www.scconline.com\/blog\/post\/2025\/09\/12\/del-hc-protects-aishwarya-rais-personality-rights\/","name":"Del HC protects Aishwarya Rai's Personality Rights | SCC Times","isPartOf":{"@id":"https:\/\/www.scconline.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.scconline.com\/blog\/post\/2025\/09\/12\/del-hc-protects-aishwarya-rais-personality-rights\/#primaryimage"},"image":{"@id":"https:\/\/www.scconline.com\/blog\/post\/2025\/09\/12\/del-hc-protects-aishwarya-rais-personality-rights\/#primaryimage"},"thumbnailUrl":"https:\/\/www.scconline.com\/blog\/wp-content\/uploads\/2025\/09\/Aishwarya-Rai-Personality-Rights.webp","datePublished":"2025-09-12T12:30:46+00:00","dateModified":"2025-09-20T03:58:16+00:00","author":{"@id":"https:\/\/www.scconline.com\/blog\/#\/schema\/person\/84e42bab48238baf12c7e33b3d9761fe"},"description":"Delhi High Court granted interim injunction in favour of Aishwarya Rai against entities infringing on her Personality Rights.","breadcrumb":{"@id":"https:\/\/www.scconline.com\/blog\/post\/2025\/09\/12\/del-hc-protects-aishwarya-rais-personality-rights\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.scconline.com\/blog\/post\/2025\/09\/12\/del-hc-protects-aishwarya-rais-personality-rights\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.scconline.com\/blog\/post\/2025\/09\/12\/del-hc-protects-aishwarya-rais-personality-rights\/#primaryimage","url":"https:\/\/www.scconline.com\/blog\/wp-content\/uploads\/2025\/09\/Aishwarya-Rai-Personality-Rights.webp","contentUrl":"https:\/\/www.scconline.com\/blog\/wp-content\/uploads\/2025\/09\/Aishwarya-Rai-Personality-Rights.webp","width":886,"height":590,"caption":"Aishwarya Rai Personality Rights"},{"@type":"BreadcrumbList","@id":"https:\/\/www.scconline.com\/blog\/post\/2025\/09\/12\/del-hc-protects-aishwarya-rais-personality-rights\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.scconline.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Delhi HC grants interim injunction protecting Aishwarya Rai\u2019s Personality Rights; Directs blocking of all infringing websites, platforms and YouTube channels"}]},{"@type":"WebSite","@id":"https:\/\/www.scconline.com\/blog\/#website","url":"https:\/\/www.scconline.com\/blog\/","name":"SCC Times","description":"Bringing you the Best Analytical Legal News","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.scconline.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.scconline.com\/blog\/#\/schema\/person\/84e42bab48238baf12c7e33b3d9761fe","name":"Editor","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.scconline.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/34e366be721c41333586de05faa13743195f5b142dcd7a015c6fabd2389521d0?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/34e366be721c41333586de05faa13743195f5b142dcd7a015c6fabd2389521d0?s=96&d=mm&r=g","caption":"Editor"},"url":"https:\/\/www.scconline.com\/blog\/post\/author\/editor_4\/"}]}},"jetpack_featured_media_url":"https:\/\/www.scconline.com\/blog\/wp-content\/uploads\/2025\/09\/Aishwarya-Rai-Personality-Rights.webp","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":362603,"url":"https:\/\/www.scconline.com\/blog\/post\/2025\/10\/04\/del-hc-protects-akkineni-nagarjunas-personality-rights\/","url_meta":{"origin":360009,"position":0},"title":"Delhi HC grants interim injunction to Telugu Actor Nagarjuna in Personality Rights case; Restrains misuse of his name, image, and voice without consent","author":"Editor","date":"October 4, 2025","format":false,"excerpt":"\u201cThe depiction of the Akkineni Nagarjuna in settings that are misleading, derogatory and inappropriate will inevitably have the effect of diluting the goodwill and reputation associated with him.\u201d","rel":"","context":"In "Case Briefs"","block_context":{"text":"Case Briefs","link":"https:\/\/www.scconline.com\/blog\/post\/category\/casebriefs\/"},"img":{"alt_text":"Nagarjuna Personality Rights","src":"https:\/\/i0.wp.com\/www.scconline.com\/blog\/wp-content\/uploads\/2025\/10\/Nagarjuna-Personality-Rights-1.webp?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.scconline.com\/blog\/wp-content\/uploads\/2025\/10\/Nagarjuna-Personality-Rights-1.webp?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/www.scconline.com\/blog\/wp-content\/uploads\/2025\/10\/Nagarjuna-Personality-Rights-1.webp?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/www.scconline.com\/blog\/wp-content\/uploads\/2025\/10\/Nagarjuna-Personality-Rights-1.webp?resize=700%2C400&ssl=1 2x"},"classes":[]},{"id":360000,"url":"https:\/\/www.scconline.com\/blog\/post\/2025\/09\/12\/del-hc-protects-abhishek-bachchans-personality-rights\/","url_meta":{"origin":360009,"position":1},"title":"Delhi High Court grants interim injunction in favour of Abhishek Bachchan to protect his Personality Rights","author":"Editor","date":"September 12, 2025","format":false,"excerpt":"This order is in line with the 9-9-2025 order favoring Aishwarya Rai Bachchan, who had filed a similar petition seeking identical reliefs.","rel":"","context":"In "Case Briefs"","block_context":{"text":"Case Briefs","link":"https:\/\/www.scconline.com\/blog\/post\/category\/casebriefs\/"},"img":{"alt_text":"Abhishek Bachchan Personality Rights","src":"https:\/\/i0.wp.com\/www.scconline.com\/blog\/wp-content\/uploads\/2025\/09\/Abhishek-Bachchan-Personality-Rights.webp?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.scconline.com\/blog\/wp-content\/uploads\/2025\/09\/Abhishek-Bachchan-Personality-Rights.webp?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/www.scconline.com\/blog\/wp-content\/uploads\/2025\/09\/Abhishek-Bachchan-Personality-Rights.webp?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/www.scconline.com\/blog\/wp-content\/uploads\/2025\/09\/Abhishek-Bachchan-Personality-Rights.webp?resize=700%2C400&ssl=1 2x"},"classes":[]},{"id":371332,"url":"https:\/\/www.scconline.com\/blog\/post\/2025\/12\/31\/digital-tech-ipr-cases-2025\/","url_meta":{"origin":360009,"position":2},"title":"AI Deepfakes to Trademark Wars: The Biggest Digital, Tech and IPR Stories of 2025","author":"Prarthana Gupta","date":"December 31, 2025","format":false,"excerpt":"Explore the biggest Digital & Tech and IPR stories of 2025, from landmark copyright rulings and dynamic injunctions to personality rights battles and trademark wars. Discover how courts shaped digital law, protected iconic brands like Nutella, WIPRO, and Hermes, and tackled AI deepfakes. A must-read for legal professionals and tech\u2026","rel":"","context":"In "Legal RoundUp"","block_context":{"text":"Legal RoundUp","link":"https:\/\/www.scconline.com\/blog\/post\/category\/columns-for-roundup\/"},"img":{"alt_text":"Keyword: Digital & Tech and IPR cases 2025","src":"https:\/\/i0.wp.com\/www.scconline.com\/blog\/wp-content\/uploads\/2025\/12\/blog-2025-12-31T105927.888.webp?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.scconline.com\/blog\/wp-content\/uploads\/2025\/12\/blog-2025-12-31T105927.888.webp?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/www.scconline.com\/blog\/wp-content\/uploads\/2025\/12\/blog-2025-12-31T105927.888.webp?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/www.scconline.com\/blog\/wp-content\/uploads\/2025\/12\/blog-2025-12-31T105927.888.webp?resize=700%2C400&ssl=1 2x"},"classes":[]},{"id":368662,"url":"https:\/\/www.scconline.com\/blog\/post\/2025\/12\/04\/legal-roundup-ipr-november-2025-copyright-trademark-personality-rights-patent-high-court\/","url_meta":{"origin":360009,"position":3},"title":"Intellectual Property Rights November 2025: Key IPR rulings of the Month","author":"Soumya Yadav","date":"December 4, 2025","format":false,"excerpt":"Compiling key judgments from High Courts across India, this roundup presents November\u2019s significant developments in copyright, trade mark, trade dress, and personality rights, reflecting evolving trends in IP protection and enforcement.","rel":"","context":"In "Legal RoundUp"","block_context":{"text":"Legal RoundUp","link":"https:\/\/www.scconline.com\/blog\/post\/category\/columns-for-roundup\/"},"img":{"alt_text":"Intellectual Property Rights November 2025","src":"https:\/\/i0.wp.com\/www.scconline.com\/blog\/wp-content\/uploads\/2025\/12\/Intellectual-Property-Rights-November-2025.webp?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.scconline.com\/blog\/wp-content\/uploads\/2025\/12\/Intellectual-Property-Rights-November-2025.webp?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/www.scconline.com\/blog\/wp-content\/uploads\/2025\/12\/Intellectual-Property-Rights-November-2025.webp?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/www.scconline.com\/blog\/wp-content\/uploads\/2025\/12\/Intellectual-Property-Rights-November-2025.webp?resize=700%2C400&ssl=1 2x"},"classes":[]},{"id":365789,"url":"https:\/\/www.scconline.com\/blog\/post\/2025\/11\/05\/legal-roundup-ipr-october-2025-copyright-trademark-personality-rights-patent-high-court\/","url_meta":{"origin":360009,"position":4},"title":"Intellectual Property Rights October 2025: A monthly digest of key IPR developments","author":"Editor","date":"November 5, 2025","format":false,"excerpt":"Bringing together the most important IPR decisions from High Courts across India, this roundup offers an overview of October\u2019s major developments in copyright, trade mark, and personality rights, along with notable updates from related legal domains.","rel":"","context":"In "Legal RoundUp"","block_context":{"text":"Legal RoundUp","link":"https:\/\/www.scconline.com\/blog\/post\/category\/columns-for-roundup\/"},"img":{"alt_text":"Intellectual Property Rights October 2025","src":"https:\/\/i0.wp.com\/www.scconline.com\/blog\/wp-content\/uploads\/2025\/11\/Intellectual-Property-Rights-October-2025.webp?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.scconline.com\/blog\/wp-content\/uploads\/2025\/11\/Intellectual-Property-Rights-October-2025.webp?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/www.scconline.com\/blog\/wp-content\/uploads\/2025\/11\/Intellectual-Property-Rights-October-2025.webp?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/www.scconline.com\/blog\/wp-content\/uploads\/2025\/11\/Intellectual-Property-Rights-October-2025.webp?resize=700%2C400&ssl=1 2x"},"classes":[]},{"id":367179,"url":"https:\/\/www.scconline.com\/blog\/post\/2025\/11\/19\/del-hc-grants-permanent-injunction-favour-anajan-kashyap-restrain-deepfake\/","url_meta":{"origin":360009,"position":5},"title":"Delhi High Court grants permanent injunction to news anchor Anjana Om Kashyap against Fake YouTube Impersonation","author":"Editor","date":"November 19, 2025","format":false,"excerpt":"Defendant 2 was operating a YouTube Channel that used photographs and videos of Anjana Om Kashyap in a manner portraying that the channel was hers. The channel also posted certain deepfake videos including fake news clippings of the plaintiff.","rel":"","context":"In "Case Briefs"","block_context":{"text":"Case Briefs","link":"https:\/\/www.scconline.com\/blog\/post\/category\/casebriefs\/"},"img":{"alt_text":"Anjana Om Kashyap","src":"https:\/\/i0.wp.com\/www.scconline.com\/blog\/wp-content\/uploads\/2025\/11\/Anjana-Om-Kashyap.webp?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.scconline.com\/blog\/wp-content\/uploads\/2025\/11\/Anjana-Om-Kashyap.webp?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/www.scconline.com\/blog\/wp-content\/uploads\/2025\/11\/Anjana-Om-Kashyap.webp?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/www.scconline.com\/blog\/wp-content\/uploads\/2025\/11\/Anjana-Om-Kashyap.webp?resize=700%2C400&ssl=1 2x"},"classes":[]}],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.scconline.com\/blog\/wp-json\/wp\/v2\/posts\/360009","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.scconline.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.scconline.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.scconline.com\/blog\/wp-json\/wp\/v2\/users\/67011"}],"replies":[{"embeddable":true,"href":"https:\/\/www.scconline.com\/blog\/wp-json\/wp\/v2\/comments?post=360009"}],"version-history":[{"count":0,"href":"https:\/\/www.scconline.com\/blog\/wp-json\/wp\/v2\/posts\/360009\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.scconline.com\/blog\/wp-json\/wp\/v2\/media\/360033"}],"wp:attachment":[{"href":"https:\/\/www.scconline.com\/blog\/wp-json\/wp\/v2\/media?parent=360009"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.scconline.com\/blog\/wp-json\/wp\/v2\/categories?post=360009"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.scconline.com\/blog\/wp-json\/wp\/v2\/tags?post=360009"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}