{"id":273444,"date":"2022-09-10T12:00:56","date_gmt":"2022-09-10T06:30:56","guid":{"rendered":"https:\/\/www.scconline.com\/blog\/?p=273444"},"modified":"2022-09-10T12:00:56","modified_gmt":"2022-09-10T06:30:56","slug":"star-sport-v-eurosport-delhi-high-court-restrains-eurosport-from-using-star-device-being-deceptively-similar-to-star-tv","status":"publish","type":"post","link":"https:\/\/www.scconline.com\/blog\/post\/2022\/09\/10\/star-sport-v-eurosport-delhi-high-court-restrains-eurosport-from-using-star-device-being-deceptively-similar-to-star-tv\/","title":{"rendered":"[STAR SPORT v EUROSPORT] Delhi High Court restrains EUROSPORT from using STAR device being deceptively similar to STAR TV"},"content":{"rendered":"<p style=\"text-align: justify;\"><b><span data-contrast=\"auto\">Delhi High Court: <\/span><\/b><span data-contrast=\"auto\">In a case filed by Star Televisions Productions Limited <\/span><span data-contrast=\"auto\">(<\/span><span data-contrast=\"auto\">\u2018plaintiff\u2019<\/span><span data-contrast=\"auto\">)<\/span><span data-contrast=\"auto\"> seeking permanent injunction to restrain EUROSPORT <\/span><span data-contrast=\"auto\">(<\/span><span data-contrast=\"auto\">\u2018defendants\u2019<\/span><span data-contrast=\"auto\">)<\/span><span data-contrast=\"auto\"> from infringing \u2018STAR mark\u2019 \u2018STAR Device\u2019\/trademark belonging to the plaintiffs, <\/span><b><span data-contrast=\"auto\">Asha Menon J.<\/span><\/b><span data-contrast=\"auto\"> allowed the application and granted interim injunction against defendants from using the impugned marks and, or any other mark which is identical or deceptively similar to the Plaintiff\u2019s registered STAR Marks including the STAR Device.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-contrast=\"auto\">The defendant 1 is EUROSPORT, defendant 2 is Discovery Communications, LLC and defendant 3 is Discovery Communications India. The grievance of the plaintiffs is that the defendants have recently renamed their sports channel which was known as DSPORT with the logo of a globe, i.e. to EUROSPORT using the STAR marks in relation to their sports television channels. In the year 2012, 20% stake in EUROSPORT was acquired by DISCOVERY which then grew into full ownership in 2015. However, the brand EUROSPORT was given a facelift and the impugned mark was resultantly adopted in 2015 in order to enhance and modernize EUROSPORT\u2019s visual appeal.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-contrast=\"auto\">The conflicting marks are as follows<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-273446 aligncenter\" src=\"https:\/\/www.scconline.com\/blog\/wp-content\/uploads\/2022\/09\/MicrosoftTeams-image-437-300x158.jpg\" alt=\"\" width=\"300\" height=\"158\" \/><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-273447 aligncenter\" src=\"http:\/\/localhost\/sccblog\/wp-content\/uploads\/2022\/09\/MicrosoftTeams-image-436-1.jpg\" alt=\"\" width=\"153\" height=\"153\" srcset=\"https:\/\/www.scconline.com\/blog\/wp-content\/uploads\/2022\/09\/MicrosoftTeams-image-436-1.jpg 225w, https:\/\/www.scconline.com\/blog\/wp-content\/uploads\/2022\/09\/MicrosoftTeams-image-436-1-150x150.jpg 150w, https:\/\/www.scconline.com\/blog\/wp-content\/uploads\/2022\/09\/MicrosoftTeams-image-436-1-60x60.jpg 60w\" sizes=\"auto, (max-width: 153px) 100vw, 153px\" \/><\/p>\n<p style=\"text-align: justify;\"><b><span data-contrast=\"none\">Whether the subsequent user\/registered proprietor should be restrained from using its Trade Mark, even if it was registered?<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-contrast=\"auto\">The present is a case where both trademarks are registered trademarks. Reliance was placed on <\/span><i><span data-contrast=\"auto\">HTC Corpn v. LV Degao<\/span><\/i><span data-contrast=\"auto\">, <\/span><a href=\"http:\/\/www.scconline.com\/DocumentLink\/b26kBz2j\"><span data-contrast=\"auto\">2022 SCC <\/span><span data-contrast=\"auto\">OnLine<\/span><span data-contrast=\"none\"> Del 953<\/span><\/a><span data-contrast=\"auto\">, wherein it held that certain factors are relevant in deciding cases, where there are two registered trademarks, while both proprietors could use their respective trademarks exclusively against third party, but not against each other, but the registration of the later Trade Mark may be refused or cancelled: <\/span><b>(i) when deception or confusion results, (ii) there is dishonest user, (iii) subsequent use is without due cause, (iv) there is bad faith, or (v) dilution of the distinctiveness of a prior registered Trade Mark may occur .<\/b><\/p>\n<p style=\"text-align: justify;\"><b><span data-contrast=\"none\">Brief Legal History<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-contrast=\"auto\">In 2017, the defendants had entered into the sports broadcasting arena in India under the name DSPORT after DISCOVERY had taken over EUROSPORT. They adopted a Single Star Device embedding it in the alphabet \u201cD\u201d which was immediately disputed by the plaintiffs and settlement was reached where defendants 2 and 3 agreed to alter the \u201cDSPORT\u201d logo with the star marks, by removing the Star Device \u201centirely\u201d and replacing it with a device of a sphere\/globe. Thus, both sides acknowledged the reputation of one another and in a spirit of resolution, the defendants had agreed to not use the Single Star mark in India in respect of sports broadcasting.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><b><span data-contrast=\"none\">Analysis<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-contrast=\"auto\">The Court noted that the EUROSPORT had commenced business in 1989 in Europe, and entered Indian market only in 2017, whereas since 1992 till 2017, the company Star India Pvt. Ltd. and Star TV Production Ltd. had expanded their broadcasting activities by introducing several channels which included entertainment and sports which consistently included the word \u201cStar\u201d as also a Single Star logo placed in a particular manner and its variations in color and shading. Thus,<\/span><b><span data-contrast=\"auto\"> the reputation and popularity that plaintiff\u2019s channels enjoy with a wide audience has resulted in the Single Star logo being identified with the plaintiffs as the originator of the content on these channels and the provider of entertainment and sports programs on television in India.<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-contrast=\"auto\">The other point of conflict is between the Single Star used in EUROSPORT and the Single Star Device used by the plaintiffs. On the contention that EUROSPORT was not at all similar and obviously not identical to Star Sports, <\/span><b><span data-contrast=\"auto\">the Court noted that if Single Star Device is allowed to be used by EUROSPORT, coupled with the fact that the plaintiffs have several channels using the STAR Device, the possibility of confusion cannot be ignored. <\/span><\/b><br \/>\n<span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-contrast=\"auto\">The Court opined that it is the plaintiff&#8217;s case that they had coined the word \u201cSTAR\u201d as an acronym for <\/span><b><span data-contrast=\"auto\">Satellite Television in Asia Region.<\/span><\/b><span data-contrast=\"auto\"> The defendants, however, had no substantial explanation for choosing the Single Star logo, except that it is inspired by the Ring of Stars of the European Union. <\/span><b><span data-contrast=\"auto\">Thus, the plaintiffs have a right to protect the use of a common word in a novel manner.<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-contrast=\"auto\">It was also noted that EUROSPORT was itself not a very popular channel in Europe, as is evident from their own public statement made by Peter Huton on 2nd December 2015 which concededly establish that the defendants had no presence in India up to 2015 when they came in with <\/span><b><span data-contrast=\"auto\">DSPORT<\/span><\/b><span data-contrast=\"auto\">. By that time the plaintiffs were well entrenched in the sports and entertainment arena of the electronic media under the trademark \u2018STAR\u2019 and the distinctive Star logo.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-contrast=\"auto\">The Court further observed that despite the settlement reached between Star TV and DSPORT, currently known as \u2018EUROSPORT\u2019 the defendants have introduced EUROSPORT with the star mark. <\/span><b><span data-contrast=\"auto\">It is not possible for them to say that the undertaking is not applicable to EUROSPORT because that was in connection to \u201cDSPORT\u201d.<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><b><span data-contrast=\"none\">Decision<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-contrast=\"auto\">Thus, the Court held the facts unequivocally established that the plaintiffs were able to disclose a prima-facie case in their favour. The continued dishonest use of the Single Star by the defendants would cause irreparable loss and injury to the plaintiffs particularly, by diluting the unique use of the word \u201cSTAR\u201d which is a created word and the \u201cStar\u201d logo, by common usage. The balance of convenience lies in favour of the plaintiff as they have built up a strong reputation in India over a long period of time, whereas the defendants have just entered the market in 2017 as EUROSPORT.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #800000;\"><strong>[Star Television Productions Limited v Eurosport, CS (Comm) 359 of 2020, decided on 09-09-2022]\u00a0<\/strong><\/span><\/p>\n<hr \/>\n<p style=\"text-align: justify;\"><span data-contrast=\"auto\">Advocates Before Court<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-contrast=\"auto\">For plaintiff: Mr. Amit Sibal, Sr. Advocate with Ms. Sneha Jain, Ms. Disha Sharma, Mr. Saksham Dhingra, Mr. Aishvary Vikram, Mr. Kanishk Kumar and Ms. Kashika Agrawal, Advocates<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-contrast=\"auto\">For defendant: Mr. Sandeep Sethi, Sr. Advocate with Mr. Arjun Khurana and Mr. Lalltaksh Joshi, Advocates for D-1 to D-3<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<hr \/>\n<p style=\"text-align: justify;\"><span style=\"color: #000080;\"><b>Arunima Bose, Editorial Assistant has put this report together.<\/b>\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>There cannot be a surgical separation of the word and it would be an overall impression of the mark that would be considered. <\/p>\n","protected":false},"author":121,"featured_media":273469,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[3,10],"tags":[2543,51587,51383,2943,51588,3221],"class_list":["post-273444","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-casebriefs","category-highcourts","tag-Delhi_High_Court","tag-eurosport","tag-infrigement","tag-injunction","tag-star-sport","tag-Trademark"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.4 (Yoast SEO v26.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>[STAR SPORT v EUROSPORT] Delhi High Court restrains EUROSPORT from using STAR device being deceptively similar to STAR TV | SCC Times<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link 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