{"id":270317,"date":"2022-07-18T18:00:24","date_gmt":"2022-07-18T12:30:24","guid":{"rendered":"https:\/\/www.scconline.com\/blog\/?p=270317"},"modified":"2022-07-29T16:36:59","modified_gmt":"2022-07-29T11:06:59","slug":"ministry-of-consumer-affairs-notifies-andhra-pradesh-consumer-protection-direct-selling-rules-2021","status":"publish","type":"post","link":"https:\/\/www.scconline.com\/blog\/post\/2022\/07\/18\/ministry-of-consumer-affairs-notifies-andhra-pradesh-consumer-protection-direct-selling-rules-2021\/","title":{"rendered":"Andhra Pradesh Consumer Protection (Direct Selling) Rules, 2021"},"content":{"rendered":"<div style=\"line-height: 150%;\">\n<p style=\"text-indent: 18pt; margin-bottom: 3%; text-align: justify;\">On 15-07-2022, the Consumer Affairs, Food &amp; Civil Supplies Department, Andhra Pradesh has notified AP Consumer Protection (Direct Selling) Rules, 2021 to define direct selling entity, cooling off period, money circulation scheme, etc.<\/p>\n<p style=\"text-indent: 18pt; margin-bottom: 3%; text-align: justify;\">Applicability: The Rule is applicable to all goods and services bought or sold through direct selling, and also applies to direct selling services which is not established in India.<\/p>\n<p style=\"text-align: justify;\"><b>Key Points<\/b>:<\/p>\n<ol style=\"text-align: justify;\">\n<li><span style=\"font-weight: bold;\">Maintenance of Records<\/span>: Every direct selling entity must maintain its record, either manually or electronically and required the documents like Certificate of Incorporation; Memorandum of Association (MoA) and Articles of Association (AoA), GST Returns, Income Tax Returns, Balance Sheet and Audit report etc.<\/li>\n<li><b>Obligation of Direct Selling Entity<\/b>\n<ul style=\"list-style-type: disc;\">\n<li>direct selling entity include companies incorporated under <a href=\"https:\/\/www.scconline.com\/DocumentLink.aspx?q=JTXT-0002766251\">Companies Act, 2013<\/a>; partnership firm registered under <a href=\"https:\/\/www.scconline.com\/DocumentLink.aspx?q=JTXT-0002752440\">Partnership Act, 1932<\/a> or a Limited Liability Partnership (LLP) registered under <a href=\"https:\/\/www.scconline.com\/DocumentLink.aspx?q=JTXT-0002831279\">Limited Liability Partnership Act, 2008<\/a>.<\/li>\n<li>have a registered office within India.<\/li>\n<li>maintain proper and updated website with all relevant details of that entity. All information provided in website duly certified by a Company Secretary (CS).<\/li>\n<li>have a prior written contract with its direct seller and also, ensure the verified identities, addresses, and documents of a direct seller.any misleading, deceptive or unfair trade practices are not used.<\/li>\n<\/ul>\n<\/li>\n<li><b>Duties and Obligations of direct selling entity<\/b>: Direct seller must ensure that\u2014\n<ul style=\"list-style-type: disc;\">\n<li>actual product delivered to the buyer matches with the description of the given product.<\/li>\n<li>direct seller shall not visit a consumer&#8217;s premises without ID card and prior appointment.<\/li>\n<li>terms of the offer are clear, so that the consumer know the exact nature of offer being made.<\/li>\n<li>goods and services offered are accurate and complete with regard to price.<\/li>\n<li>right of return offered by that entity shall be in writing.<\/li>\n<\/ul>\n<\/li>\n<li>Person of unsound mind or who is convicted, or bankrupt during the last five years cannot be engaged in the business of direct selling.<\/li>\n<\/ol>\n<hr \/>\n<p style=\"text-indent: 18pt; text-align: justify;\"><strong><span style=\"color: #000080;\">*Disha Srivastava, Publication Assistant has reported this brief.<\/span><\/strong><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>On 15-07-2022, the Consumer Affairs, Food &amp; Civil Supplies Department, Andhra Pradesh has notified AP Consumer Protection (Direct Selling) Rules, 2021 to <\/p>\n","protected":false},"author":67011,"featured_media":203800,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[4,15],"tags":[50331,31376,50332,50330,50333],"class_list":["post-270317","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-legislationupdates","category-rules_regulations","tag-andhra-pradesh-consumer-protection-direct-selling-rules-2021","tag-cooling-off-period","tag-direct-selling-entity","tag-ministry-of-consumer-affairs","tag-money-circulation-scheme"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Andhra Pradesh Consumer Protection (Direct Selling) Rules, 2021 | SCC Times<\/title>\n<meta name=\"description\" content=\"Andhra Pradesh Consumer Protection (Direct Selling) Rules, 2021 to define direct selling entity, cooling off period, money circulation scheme\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.scconline.com\/blog\/post\/2022\/07\/18\/ministry-of-consumer-affairs-notifies-andhra-pradesh-consumer-protection-direct-selling-rules-2021\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Andhra Pradesh Consumer Protection (Direct Selling) Rules, 2021\" \/>\n<meta property=\"og:description\" content=\"Andhra Pradesh Consumer Protection (Direct Selling) Rules, 2021 to define direct selling entity, cooling off period, money circulation scheme\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.scconline.com\/blog\/post\/2022\/07\/18\/ministry-of-consumer-affairs-notifies-andhra-pradesh-consumer-protection-direct-selling-rules-2021\/\" \/>\n<meta property=\"og:site_name\" content=\"SCC Times\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/scc.online\/\" \/>\n<meta property=\"article:published_time\" content=\"2022-07-18T12:30:24+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-07-29T11:06:59+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.scconline.com\/blog\/wp-content\/uploads\/2018\/10\/Consumer-Protection.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1330\" \/>\n\t<meta property=\"og:image:height\" content=\"880\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Editor\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Editor\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.scconline.com\\\/blog\\\/post\\\/2022\\\/07\\\/18\\\/ministry-of-consumer-affairs-notifies-andhra-pradesh-consumer-protection-direct-selling-rules-2021\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.scconline.com\\\/blog\\\/post\\\/2022\\\/07\\\/18\\\/ministry-of-consumer-affairs-notifies-andhra-pradesh-consumer-protection-direct-selling-rules-2021\\\/\"},\"author\":{\"name\":\"Editor\",\"@id\":\"https:\\\/\\\/www.scconline.com\\\/blog\\\/#\\\/schema\\\/person\\\/84e42bab48238baf12c7e33b3d9761fe\"},\"headline\":\"Andhra Pradesh Consumer Protection (Direct Selling) Rules, 2021\",\"datePublished\":\"2022-07-18T12:30:24+00:00\",\"dateModified\":\"2022-07-29T11:06:59+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.scconline.com\\\/blog\\\/post\\\/2022\\\/07\\\/18\\\/ministry-of-consumer-affairs-notifies-andhra-pradesh-consumer-protection-direct-selling-rules-2021\\\/\"},\"wordCount\":322,\"commentCount\":1,\"image\":{\"@id\":\"https:\\\/\\\/www.scconline.com\\\/blog\\\/post\\\/2022\\\/07\\\/18\\\/ministry-of-consumer-affairs-notifies-andhra-pradesh-consumer-protection-direct-selling-rules-2021\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.scconline.com\\\/blog\\\/wp-content\\\/uploads\\\/2018\\\/10\\\/Consumer-Protection.jpg\",\"keywords\":[\"Andhra Pradesh Consumer Protection (Direct Selling) Rules 2021\",\"cooling-off period\",\"direct selling entity\",\"Ministry of Consumer Affairs\",\"money circulation scheme\"],\"articleSection\":[\"Legislation Updates\",\"Rules &amp; Regulations\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.scconline.com\\\/blog\\\/post\\\/2022\\\/07\\\/18\\\/ministry-of-consumer-affairs-notifies-andhra-pradesh-consumer-protection-direct-selling-rules-2021\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.scconline.com\\\/blog\\\/post\\\/2022\\\/07\\\/18\\\/ministry-of-consumer-affairs-notifies-andhra-pradesh-consumer-protection-direct-selling-rules-2021\\\/\",\"url\":\"https:\\\/\\\/www.scconline.com\\\/blog\\\/post\\\/2022\\\/07\\\/18\\\/ministry-of-consumer-affairs-notifies-andhra-pradesh-consumer-protection-direct-selling-rules-2021\\\/\",\"name\":\"Andhra Pradesh Consumer Protection (Direct Selling) Rules, 2021 | SCC Times\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.scconline.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.scconline.com\\\/blog\\\/post\\\/2022\\\/07\\\/18\\\/ministry-of-consumer-affairs-notifies-andhra-pradesh-consumer-protection-direct-selling-rules-2021\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.scconline.com\\\/blog\\\/post\\\/2022\\\/07\\\/18\\\/ministry-of-consumer-affairs-notifies-andhra-pradesh-consumer-protection-direct-selling-rules-2021\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.scconline.com\\\/blog\\\/wp-content\\\/uploads\\\/2018\\\/10\\\/Consumer-Protection.jpg\",\"datePublished\":\"2022-07-18T12:30:24+00:00\",\"dateModified\":\"2022-07-29T11:06:59+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/www.scconline.com\\\/blog\\\/#\\\/schema\\\/person\\\/84e42bab48238baf12c7e33b3d9761fe\"},\"description\":\"Andhra Pradesh Consumer Protection (Direct Selling) Rules, 2021 to define direct selling entity, cooling off period, money circulation scheme\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.scconline.com\\\/blog\\\/post\\\/2022\\\/07\\\/18\\\/ministry-of-consumer-affairs-notifies-andhra-pradesh-consumer-protection-direct-selling-rules-2021\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.scconline.com\\\/blog\\\/post\\\/2022\\\/07\\\/18\\\/ministry-of-consumer-affairs-notifies-andhra-pradesh-consumer-protection-direct-selling-rules-2021\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.scconline.com\\\/blog\\\/post\\\/2022\\\/07\\\/18\\\/ministry-of-consumer-affairs-notifies-andhra-pradesh-consumer-protection-direct-selling-rules-2021\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.scconline.com\\\/blog\\\/wp-content\\\/uploads\\\/2018\\\/10\\\/Consumer-Protection.jpg\",\"contentUrl\":\"https:\\\/\\\/www.scconline.com\\\/blog\\\/wp-content\\\/uploads\\\/2018\\\/10\\\/Consumer-Protection.jpg\",\"width\":1330,\"height\":880},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.scconline.com\\\/blog\\\/post\\\/2022\\\/07\\\/18\\\/ministry-of-consumer-affairs-notifies-andhra-pradesh-consumer-protection-direct-selling-rules-2021\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.scconline.com\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Andhra Pradesh Consumer Protection (Direct Selling) Rules, 2021\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.scconline.com\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/www.scconline.com\\\/blog\\\/\",\"name\":\"SCC Times\",\"description\":\"Bringing you the Best Analytical Legal News\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.scconline.com\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.scconline.com\\\/blog\\\/#\\\/schema\\\/person\\\/84e42bab48238baf12c7e33b3d9761fe\",\"name\":\"Editor\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/34e366be721c41333586de05faa13743195f5b142dcd7a015c6fabd2389521d0?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/34e366be721c41333586de05faa13743195f5b142dcd7a015c6fabd2389521d0?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/34e366be721c41333586de05faa13743195f5b142dcd7a015c6fabd2389521d0?s=96&d=mm&r=g\",\"caption\":\"Editor\"},\"url\":\"https:\\\/\\\/www.scconline.com\\\/blog\\\/post\\\/author\\\/editor_4\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Andhra Pradesh Consumer Protection (Direct Selling) Rules, 2021 | SCC Times","description":"Andhra Pradesh Consumer Protection (Direct Selling) Rules, 2021 to define direct selling entity, cooling off period, money circulation scheme","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.scconline.com\/blog\/post\/2022\/07\/18\/ministry-of-consumer-affairs-notifies-andhra-pradesh-consumer-protection-direct-selling-rules-2021\/","og_locale":"en_US","og_type":"article","og_title":"Andhra Pradesh Consumer Protection (Direct Selling) Rules, 2021","og_description":"Andhra Pradesh Consumer Protection (Direct Selling) Rules, 2021 to define direct selling entity, cooling off period, money circulation scheme","og_url":"https:\/\/www.scconline.com\/blog\/post\/2022\/07\/18\/ministry-of-consumer-affairs-notifies-andhra-pradesh-consumer-protection-direct-selling-rules-2021\/","og_site_name":"SCC Times","article_publisher":"https:\/\/www.facebook.com\/scc.online\/","article_published_time":"2022-07-18T12:30:24+00:00","article_modified_time":"2022-07-29T11:06:59+00:00","og_image":[{"width":1330,"height":880,"url":"https:\/\/www.scconline.com\/blog\/wp-content\/uploads\/2018\/10\/Consumer-Protection.jpg","type":"image\/jpeg"}],"author":"Editor","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Editor","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.scconline.com\/blog\/post\/2022\/07\/18\/ministry-of-consumer-affairs-notifies-andhra-pradesh-consumer-protection-direct-selling-rules-2021\/#article","isPartOf":{"@id":"https:\/\/www.scconline.com\/blog\/post\/2022\/07\/18\/ministry-of-consumer-affairs-notifies-andhra-pradesh-consumer-protection-direct-selling-rules-2021\/"},"author":{"name":"Editor","@id":"https:\/\/www.scconline.com\/blog\/#\/schema\/person\/84e42bab48238baf12c7e33b3d9761fe"},"headline":"Andhra Pradesh Consumer Protection (Direct Selling) Rules, 2021","datePublished":"2022-07-18T12:30:24+00:00","dateModified":"2022-07-29T11:06:59+00:00","mainEntityOfPage":{"@id":"https:\/\/www.scconline.com\/blog\/post\/2022\/07\/18\/ministry-of-consumer-affairs-notifies-andhra-pradesh-consumer-protection-direct-selling-rules-2021\/"},"wordCount":322,"commentCount":1,"image":{"@id":"https:\/\/www.scconline.com\/blog\/post\/2022\/07\/18\/ministry-of-consumer-affairs-notifies-andhra-pradesh-consumer-protection-direct-selling-rules-2021\/#primaryimage"},"thumbnailUrl":"https:\/\/www.scconline.com\/blog\/wp-content\/uploads\/2018\/10\/Consumer-Protection.jpg","keywords":["Andhra Pradesh Consumer Protection (Direct Selling) Rules 2021","cooling-off period","direct selling entity","Ministry of Consumer Affairs","money circulation scheme"],"articleSection":["Legislation Updates","Rules &amp; Regulations"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.scconline.com\/blog\/post\/2022\/07\/18\/ministry-of-consumer-affairs-notifies-andhra-pradesh-consumer-protection-direct-selling-rules-2021\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.scconline.com\/blog\/post\/2022\/07\/18\/ministry-of-consumer-affairs-notifies-andhra-pradesh-consumer-protection-direct-selling-rules-2021\/","url":"https:\/\/www.scconline.com\/blog\/post\/2022\/07\/18\/ministry-of-consumer-affairs-notifies-andhra-pradesh-consumer-protection-direct-selling-rules-2021\/","name":"Andhra Pradesh Consumer Protection (Direct Selling) Rules, 2021 | SCC Times","isPartOf":{"@id":"https:\/\/www.scconline.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.scconline.com\/blog\/post\/2022\/07\/18\/ministry-of-consumer-affairs-notifies-andhra-pradesh-consumer-protection-direct-selling-rules-2021\/#primaryimage"},"image":{"@id":"https:\/\/www.scconline.com\/blog\/post\/2022\/07\/18\/ministry-of-consumer-affairs-notifies-andhra-pradesh-consumer-protection-direct-selling-rules-2021\/#primaryimage"},"thumbnailUrl":"https:\/\/www.scconline.com\/blog\/wp-content\/uploads\/2018\/10\/Consumer-Protection.jpg","datePublished":"2022-07-18T12:30:24+00:00","dateModified":"2022-07-29T11:06:59+00:00","author":{"@id":"https:\/\/www.scconline.com\/blog\/#\/schema\/person\/84e42bab48238baf12c7e33b3d9761fe"},"description":"Andhra Pradesh Consumer Protection (Direct Selling) Rules, 2021 to define direct selling entity, cooling off period, money circulation scheme","breadcrumb":{"@id":"https:\/\/www.scconline.com\/blog\/post\/2022\/07\/18\/ministry-of-consumer-affairs-notifies-andhra-pradesh-consumer-protection-direct-selling-rules-2021\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.scconline.com\/blog\/post\/2022\/07\/18\/ministry-of-consumer-affairs-notifies-andhra-pradesh-consumer-protection-direct-selling-rules-2021\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.scconline.com\/blog\/post\/2022\/07\/18\/ministry-of-consumer-affairs-notifies-andhra-pradesh-consumer-protection-direct-selling-rules-2021\/#primaryimage","url":"https:\/\/www.scconline.com\/blog\/wp-content\/uploads\/2018\/10\/Consumer-Protection.jpg","contentUrl":"https:\/\/www.scconline.com\/blog\/wp-content\/uploads\/2018\/10\/Consumer-Protection.jpg","width":1330,"height":880},{"@type":"BreadcrumbList","@id":"https:\/\/www.scconline.com\/blog\/post\/2022\/07\/18\/ministry-of-consumer-affairs-notifies-andhra-pradesh-consumer-protection-direct-selling-rules-2021\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.scconline.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Andhra Pradesh Consumer Protection (Direct Selling) Rules, 2021"}]},{"@type":"WebSite","@id":"https:\/\/www.scconline.com\/blog\/#website","url":"https:\/\/www.scconline.com\/blog\/","name":"SCC Times","description":"Bringing you the Best Analytical Legal News","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.scconline.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.scconline.com\/blog\/#\/schema\/person\/84e42bab48238baf12c7e33b3d9761fe","name":"Editor","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/34e366be721c41333586de05faa13743195f5b142dcd7a015c6fabd2389521d0?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/34e366be721c41333586de05faa13743195f5b142dcd7a015c6fabd2389521d0?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/34e366be721c41333586de05faa13743195f5b142dcd7a015c6fabd2389521d0?s=96&d=mm&r=g","caption":"Editor"},"url":"https:\/\/www.scconline.com\/blog\/post\/author\/editor_4\/"}]}},"jetpack_featured_media_url":"https:\/\/www.scconline.com\/blog\/wp-content\/uploads\/2018\/10\/Consumer-Protection.jpg","jetpack_sharing_enabled":true,"jetpack-related-posts":[],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.scconline.com\/blog\/wp-json\/wp\/v2\/posts\/270317","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.scconline.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.scconline.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.scconline.com\/blog\/wp-json\/wp\/v2\/users\/67011"}],"replies":[{"embeddable":true,"href":"https:\/\/www.scconline.com\/blog\/wp-json\/wp\/v2\/comments?post=270317"}],"version-history":[{"count":0,"href":"https:\/\/www.scconline.com\/blog\/wp-json\/wp\/v2\/posts\/270317\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.scconline.com\/blog\/wp-json\/wp\/v2\/media\/203800"}],"wp:attachment":[{"href":"https:\/\/www.scconline.com\/blog\/wp-json\/wp\/v2\/media?parent=270317"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.scconline.com\/blog\/wp-json\/wp\/v2\/categories?post=270317"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.scconline.com\/blog\/wp-json\/wp\/v2\/tags?post=270317"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}